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E-Commerce copywriter – montreal

Humanify360

This is a Full-time position in Montreal, QC posted May 31, 2019.

One of our clients, a big player in the retail and fashion industry, is hiring an E-Commerce Copywriter.

Reporting to Web & Content Manager, the copywriter will be tasked with delivering performance driving copy across all digital channels.

The person will collaborate with other E-Commerce functions including the merchandising team to deliver product descriptions for the company E-Commerce site.

The ideal candidate strives on optimizing the copy through SEO optimization & stays on top of the latest fashion trends and lingo (knowledge of current buzzwords is an appreciated skill).

Develop copy for commercialization internationally Develop tagline & copy for brand activations Develop products tagline & copy for product activations Develop omnichannel promotional messaging Develop content for the company’s newsletters and E-Commerce site Play a key role in driving traffic to the E-Commerce site by developing clear, concise and impactful newsletter copy Deliver SEO optimized copy for all channels Highlight key product stories through the development of engaging website copy Develop high performance promotional copy and aid in A/B content testing to determine winning formula Work closely with the Brand Development team to ensure voice and style are always on brand and on point Manage French & Spanish content through freelance copywriters; ensure freelancers receive clear briefs and deadlines Proofread marketing collateral for accuracy, style and adherence to Brand tone of voice Develop and track copy testing plans with Digital marketing team Develop marketing product descriptions for E-Commerce site Highlight product attributes and provide styling tips, driving conversion through the development of all English product descriptions on the E-Commerce site Coordinate with the product teams to understand seasonal trends Stay abreast of Google Trends and SEO results to drive copy changes as required Develop copy for the company’s media initiatives Deliver optimized copy for facebook ads, social ads, DAB, dynamic product ads & other Manage French & Spanish content through freelance copywriters; ensure freelancers receive clear briefs and deadlines Proofread marketing collateral for accuracy, style and adherence to Brand tone of voice Deliver paid media copy for EU O&O Develop enriched product descriptions on Amazon Optimize Product descriptions for attributes, bullet points & marketing descriptions Build Amazon branded pages copy Deliver optimized copy for Amazon A+ elevated detail page Develop copy for specific EU/UK initiatives Develop product descriptions Deliver copy for EU/UK exclusive events such as the Queen’s Bday, etc.(Email & site) Promotional copy development email & site Requirements University degree in English or related field required Strong copywriting skills in English & ideally French as well (We’re talking flawless writing and quick wit) Ability to work effectively in a highly dynamic environment, under tight deadlines Self-sufficient and capable of managing projects independently Strong organizational skills and super keen attention to detail Resourcefulness in problem solving Excellent interpersonal skills and an upbeat, positive and enthusiastic attitude The ability to read, speak and understand the French written word, an asset Creative writing experience; knowledge of retail fashion industry, an asset A strong handle and genuine interest of digital content, an asset